Branding

Greenpeace Fund

The Problem / Greenpeace Fund, the C4 arm of the organization’s fundraising efforts, wanted a new, fresh look.

The Solution / Using an innovative typography masking effect on the critters they support, we came up with a series of sister website themes and mastheads.

EDF Online Branding System

01. The Problem Environmental Defense Fund (EDF) needed to find an elegant solution that could live online for all parties (in-house marketing and outsourced agencies, etc.) to reference our unified brand standards,…

Social Share Templates

01. The Problem I began a partnership with EDF's Digital Marketing Team (DMT), a group of 4-5 specialists, to start consistently enhancing the quality of their social share graphics. Up until that…

Honeydew Farms

01. The Problem A colleague of mine who knew and liked my design aesthetic came to me with a project to help his family business get online. His relatives ran one of…

I-FIN Website

01. The Problem The International Fisheries Innovation Network (I-FIN) needed basic branding and a small brochure website developed. As a group, they essentially gathered fishery data analysis and, using this information, sought…

Blue Skye Lavender

The Problem / A client came to my agency and wanted a set of logos and a website for her lavender farm.

The Solution / We developed a primary and minimal “masculine” logo set and made her a beautiful, simple and elegant website.

NetPreserve

The Problem / IIPC NetPreserve wanted to update their logo for the modern era in web archiving resources and to keep up with their peers.

The Solution / I iterated with a bright and bold series of concepts representing their digital archiving+ capabilities and presented ideas at their headquarters in the Library of Congress.

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